Modernise/ update existing logo.
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This customer received 79 logo designs from 32 designers. They chose this logo design from mindscape as the winning design.
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Logo Design Brief
Hello,
I have a company logo that is 5 years old and that needs updating/ modernising.
I DON'T want a completely new logo!
The 'modernised' logo must have enough of the original logo features to be easily recognisable to existing customers that know our current logo but with a modern twist.
Things that we think could be tweaked are;
1. Logo Colours- we want modern/ contemporary new colours.
2. Small changes to the 'cube' to make it more symmetrical/ balanced- we think that the cube could also be tweaked in other ways but the fundamental design of the cube i.e- vertical/ diagonal bars- must be kept, although can be tweaked.
3. Changes to the fonts.
4. General layout changes.
Updates
Project Deadline Extended Reason: I've extended the time on this as I think 2 days is not long enough. Added Wednesday, February 18, 2015
Target Market(s)
commercial/ corporate construction companies
Industry/Entity Type
It Company
Logo Text
See original
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Cube, company name, tag line.
- Vertical line on cube must remain vertical.
- Diagonal lines on cube must remain diagonal.
- Number of lines and thickness of lines can change
Nice to have
- Modern/ contemporary colours