A business logo with simple text qualifying the core business

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This customer received 45 logo designs from 24 designers. They chose this logo design from Angelo as the winning design.
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Logo Design Brief
I am a consultant starting my own sole operation and will be doing work in public, private and national and international locations. My business name is Leadingethically (one word) and the subtitle to the name is Putting integrity at the centre of your business practices.
I am a business ethicist and want to assist leaders and the companies they work for be more productive and profitable by embedding ethical practices in their organisations.I want the logo to be simple and to signify wholeness which is what the word integrity means. I like colours you would associate with the ocean. I use the ocean as a metaphor for the change which occurs in organisations.
I want my log to be easily transferred to a business card or letterhead and lend itself to a webpage when my business grows sufficiently to require a webpage
Updates
Project Deadline Extended
Reason: I need a little more time to choose the winning design. I have eliminated a number and now need a couple of extra days to choose., I do not wish to have any further designers submit to me as I have enough to choose from with those who have submitted.
It has been very challenging as the quality of designs has been excellent.
Many thanks
Added Thursday, March 19, 2015
Target Market(s)
Private and public companies wanting to address the concept of integorty in their organisations
Industry/Entity Type
Business
Logo Text
Leadingethically - Putting integrity at the centre of your business practices
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)



Abstract Logo
Conceptual / symbolic (optional text)



Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- simplicity
Should not have
- hard to read font - keep it traditional and simple so it can be transferred to a letterhead and business card