Logo needed for new brand that inspires to chase dreams
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This customer received 68 graphic designs from 9 designers. They chose this graphic design from cheez_O as the winning design.
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Graphic Design Brief
I need a logo for a new Brand named "nHotPursuit" nHotPursuit is another way of saying "In Hot Pursuit"... the website is www.nhotpursuit.com
I help entrepreneurs, would be entrepreneurs and business leaders maximize their earning potential and achieve their goals through executive coaching, online products, other tools and consulting services...
The brand is about "Success", being passionate and chasing your dreams to make a difference in the lives around you and the world. The logo should represent this but also be edgy enough to show what being in hot pursuit feels like (i.e. italicized letters) . as well as someone whom has built several successful businesses for some of the biggest customers in the world....
The logo should be professional, fresh, impactful and approachable as the market is for the general public as opposed to B2B (trying to avoid cut and dry) I'm very open to design ideas and even color, though my favorite color is red.
Thanks
-TJ
Updates
Project Deadline Extended Reason: We didn't get enough designer participation. We have since guaranteed payment and added a payment for 2nd place. Added Sunday, March 15, 2015
Target Market(s)
Future entrepreneurs
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- I would like for the motto to sit underneath the logo similar to the attachment "See, Design & Live an Amazing Life!" Feel free to do with the font as you please, i.e. capitalize, etc.
Nice to have
- The logo should be professional, fresh, impactful and approachable as the market is for the general public as opposed to B2B (trying to avoid cut and dry) My favorite color is red so a black and red or gray and red combination would be nice.
- If anyone is up to it, I'm curious to see something where "Pursuit" in "nHotPursuit" is laying on top of a red block so the letters then become white while "nHot" remains black or gray. The 'block' I envision to be like a square but the top part is sliced at an angle beginning at the "P"...so it will ascend, similar to walking up a hill. -- If you choose to do this, please submit one additional creative design as described above as I don't want this to be my only option.
Should not have
- Attached is a previous logo created. I like the layout of website and tagline but the logo is too cut and dry overall. It looks like an Auto or IT company, not a brand that coaches and leads to success. Please try to avoid this, thanks.