• A$220

• 17 designs

• 3 designers

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Poster Design Brief

Abacus Institute of studies is Category 1, Private Training establishment offering Business and English Language Programmes to International students (mainly) in New Zealand at its Two campuses (Christchurch and Hastings). We are going to start another site at Auckland.

We need a poster which will be displayed at education consultant's offices abroad in India, Sri Lanka etc. We need a tidy and professional poster which attracts agents and students alike. Normally agents like something where there is a NZ flag and map and location of Institute to which they could simply point out. (e.g Christchurch, Hastings, Auckland). Design should be for any nationality not just for Indian students. Look and feel of colors should be western.

Demographics of students are normally between age 17-25 years, middle income earner group, they have dreams of better, fun filled an colorful life alongside study in professional environment. Their parents dream the same except toooooo colorful and fun filled life.

NZ is famous for its clean green environment whereas Abacus wish to portray itself as upcoming Business and English Institute which offers quality education.

We understand that everything mentioned above can not be blended in one single poster. Would be great if some positive elements could be taken around map / flag / professional environment etc.

Posters with some student's pics with books in their hands etc..is not something we are looking though it can be just one element of the poster.

You may like to visit www.abacusinstitute.ac.nz to read more about our Institute. But you should not limit your creativity to our website colors. Feel free to create something eye catching, professional with good colors.

Target Market(s)

Education Consultants who want to beautify their offices with new attractive posters, students aged 17-26, looking for international exposure,

Industry/Entity Type

Environment

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• An NZQA Category 1 Provider (more prominent)
  Tag line... "Targeting Excellence"
  Locations Auckland, Christchurch, Hastings,
  Contact details in very small font
  www.abacusinstitute.ac.nz
  www.facebook.com/AbacusInstituteOfStudies
  info@abacusinstitute.ac.nz
  0064-3365 6076

Nice to have

• NZ Map with locations of Institute (This can be one element of Poster)
  
  

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