• A$160

• 102 designs

• 18 designers

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Logo Design Brief

We need a logo design for a new personal training company based in Sydney, Australia called, 'My Health Coach Australia'.
We take a holistic approach toward improving the overall quality of life (strength training, nutrition & stress management/meditation) for men and women (professional & retired) over the age of 40.
We are a higher-end service.
We would like to see designs that use the colours blue and white and strike a balance between masculinity and femininity and simplicity and complexity.
The final design should communicate a professional, holistic approach to weights training, nutrition and life longevity.
It should match the theme of our web page (see attached)

Target Market(s)

Men and Women over the age of 40 - working professionals and retired.

Industry/Entity Type

Training

Logo Text

My Health Coach Australia

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Logo styles of interest

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• It SHOULD have a balance between masculinity and femininity. It should have subtle undertones that hint toward a balance of getting STRONG, HEALTHY and LIVING LONGER!

Nice to have

• It would be nice if it looked and felt like a national/international easily recognisable logo. That is strong, professional yet not intimidating. It would be nice if the logo was blue and white to match our website look (see attached).

Should not have

• Be gender discriminatory! It SHOULD have a balance between masculinity and femininity.

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