exciting boutique sports facility needs a logo "Combined Athletic"

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This customer received 60 logo designs from 21 designers. They chose this logo design from Ronan as the winning design.
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Logo Design Brief
We're looking for a logo design for an up and coming boutique fitness and high performance facility called 'combined athletic'. We will be an internet based fitness training group with a training facility in an affluent suburb in Sydney Australia. Our main demographic is women aged 20- 45 years, though we do not want to alienate our male clientel it must be "female friendly". We would like to see designs that are simple and very recognisable depicting a kettle bell and barbell with weights on it like a badge or "surcoat". We would like to see colours like teal, light blue, grey or black used.
Target Market(s)
women from 20-45 years but must be male friendly
Industry/Entity Type
Boutique
Logo Text
Combined Athletic
Logo styles of interest
Emblem Logo
Logo enclosed in a shape



Character Logo
Logo with illustration or character


Font styles to use
Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- please see product description
Nice to have
- please see product description
Should not have
- not too dark and not too many heavy lines