Update/re-design of a brochure for a summer camp for abused children
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This customer received 59 flyer designs from 14 designers. They chose this flyer design from nyky as the winning design.
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Flyer Design Brief
We are looking for an update to our tri-fold 8.5' x 11" brochure for Royal Family KIDS Camp of Ventura. Our camp is one of a network of 188 church-sponsored camps in the U.S. and 23 camps in four foreign countries. We take abused, abandoned and neglected children (ages 7-11) to camp for "a week of positive memories." Our brochure is used primarily to recruit volunteers and donors/supporters. Our current brochure and logo is attached; text will only have some minor edits from the attached. Red in the logo must use Pantone 186; purple in the logo must use Pantone 267. Photos should depict children ages 7-11 only. Photos can show boys and girls playing, swimming, hiking, horseback riding, in a petting zoo, doing arts & crafts, around a camp fire, at a birthday party, riding bikes, playing games, etc. Pictures could include any of the attached photos, but other images may be used too. www.ventura.royalfamilykids.org
Target Market(s)
Our brochure is used primarily to recruit volunteers and donors/supporters at church and away in the community..
Industry/Entity Type
Church
Font styles to use
Other font styles liked:
- Myriad Pro, Arial Narrow or Trade Gothic LT STD
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Royal Family KIDS logo. Tear-off interest card, but the back side of the tear-off should be info that is not critical to the reader later like the current design has RFK's background/history on the backside of the tear-off.
Nice to have
- Should have photos of kids, ages 7-11, interacting in positive, fun activities with one another and/or with adults. Genders could be mixed, but for the most part, only male volunteers are with boys, and only female volunteers are with girls.
Should not have
- Negative images. Kids younger than 7 or older than 11.