• C$160

• 55 designs

• 23 designers

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Logo Design Brief

HI! We need a logo for an innovative people-sharing initiative called "Micro-missions".

Background: We are an Innovation Hub working within Natural Resources Canada, a department of the federal government of Canada with 4,000 staff across the country. Our platform, (built with a series of javascript-enhanced google forms), allows anyone in the department (usually managers) to post a description of a short-term task they need help with. Employees can then apply to the task through the fully-automated system.

Objective: The idea is to promote hands-on learning and talent development opportunities while also moving the department more towards a “sharing economy” model of how we use our human resources.

Design: We are interested in a broad range of possible designs - from a professional-looking logo to a logo that is somewhat playful (without appearing too childish) and maybe even incorporates a particular theme - such as a “space theme” (just to give an example). We would also need access to the source file in the event of future modifications on our end.

Possible future work: While we are only looking for one central logo at this time (that has the words "Micro-missions" with or without caps and/or hyphen) we would be very interested in working with the winning logo designer to develop a series of complementary images and characters that represent various aspects of the Micro-missions experience – e.g. "Mission Control" (the team that organizes the projects), "Mission Manager" (those who post tasks) and "Micro Employee" (those who go on Micro Missions).

Target Market(s)

Government employees (range from middle-aged managers to relatively young public servants (e.g. aged 20-40) to students.

Logo Text

Micro-missions (optional use of hyphen and upper vs lower case)

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Logo styles of interest

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Font styles to use

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Must have the text "Micro-missions". Open be variations such as: MicroMissions, Micro-Missions, Micro-missions, Micro missions or micro missions.
• Also looking for some kind of object or character next to (above/below/etc) the logo words.

Nice to have

• Examples of images we're interested in are a briefcase or a work folder (the idea of going on a project), clouds (the idea of working in the cloud), a road (the idea of going on a journey) or a space theme (e.g. astronaut heading into outer space).

Should not have

• No text other than the words micro missions. Not interested in "abstract" images of people (e.g. dot for head and line for body)

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Files