• US$770

• 44 designs

• 11 designers

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Packaging Design Brief

We are manufactures and our main product is a kind of shell-shaped corn puff in ketchup flavor: brand name is Pluto. (See photo Red Pluto Flips Ketchup)

We will launch 15 new products (like chips, tortilla, popcorn, biscuits, etc.) under the same logo Pluto.
As new Products are different, their layout must be different or with different designs.
But they must all be connected together with any feature, to be easily recognized / identified as same Pluto range of products.
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THE MAIN PURPOSE OF THIS PROJECT CONTEST IS:

Choosing the best connection between “Red Pluto flips ketchup" label and new designs for new products.
Customers must easily understand that new products are done from same Pluto Factory and are part of the same Pluto brand (production). We want new labels to naturally derive from old Pluto design with a modern and hip connection.


We would prefer drafts where 1 part is in red color (including Pluto Logo) and the rest of layout to be used for different designs (for different products). At the end of all different designs, they may have in common a part of their layouts, derived from Red Pluto Ketchup.
But we warmly welcome your different ideas and different suggestions.

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Send sample draft for any from products below:
PEANUT BUTTER CORN bag size: High 210 mm x Width 145 mm
TORTILLA CHIPS ( flavors: Nachos / Spicy Ketchup) bag size: High 160 mm x Width 130 mm
CRUNCHY CROUTONS bag size: High 160 mm x Width 115 mm
CARAMEL CORN bag size: High 210 mm x Width 145 mm

Bags are (no transparent) BOPP material, with different sizes, containing small quantities from 20 – 50 grams.
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Details for this project can be downloaded clicking to the link below:
http://www.sendspace.com/file/6c1n58 and
http://www.sendspace.com/file/j09f2h

Target Market(s)

Target customers are young people: children, teens, students.

Industry/Entity Type

Factory

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• The new designs must include SAME Pluto logo, few pieces of the product view with flavor images and FEATURES CONNECTING ALL DESIGNS TOGETHER.

Nice to have

• A Feature is needed, to connect all new products with "Pluto flips ketchup" design and all designs together.
  Connections could be any details like:
  RED COLORED ribbons, RED COLORED dotted /spotted layout,
  RED COLORED background containing lines within itself,
  different nuances of Pluto Logo,
  or else, or else, etc.
  Show us what inspires you...
  
  We would like to see strong deep colors, with 3D or fading reflections within them.
  Final designs should bring the sense of appetite (making your mouth wet).

Should not have

• - Pluto-Logo must be used without the word 'Flips"
  - Must no have connection with PLUTO carton character.
  - we don't like that all products to be in all-in-red bags.

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Files

Download all files - 1.7 MB