• C$160

• 48 designs

• 11 designers

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Logo Design Brief

We need a logo for this start-up. This warm water wetsuit is the first in a line of exposure suits specifically for women in scuba diving as well as snorkelling, triathlons, kiteboarding, and swimming. It is a highly functional sleeveless wetsuit with a booty cut and front zipper. Its unique feature is that the neoprene is lined with fleece which allows the core to remain warm while allowing freedom of movement on the legs and arms. It is a 3.5mm warm water shorty for women. I would like to use the font: Neuralnomicon. No mermaids. No pink. It's very important to convey a strong, bold, confident image with style similar to major surf brands. Attached is my blog logo www.DiveWithMia.com, which has been well received as well as some sketches of some ideas I had, but am not satisfied with. The name Truli comes from the idea that women in the scuba diving industry are not able to find gear and equipment that is not only functional, but reflects their individual style. This wetsuit is more true to the women who wear it.

Target Market(s)

Fit, adventurous, bold, active, professional women who appreciate good quality and highly functional equipment/apparel. They also value their appearance and live an active healthy lifestyle.

Logo Text

TRULI

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Logo styles of interest

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Font styles to use

Other font styles liked:

• Neuralnomican

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Font: Neuralnomican
• All in lowercase except for the L, which should be in uppercase.

Nice to have

• Surf Style. Bold. Strong Image. Simple lines. Cool. Stylish.

Should not have

• Pink. Nothing "girly". No mermaids.

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Files

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