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Quality design help needed on high profile government project
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This customer received 21 flyer designs from 13 designers. They chose this flyer design from Akshar Shailesh as the winning design.
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A$130
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21 designs
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13 designers
Flyer Design Brief
I need a flyer design for a new product my company GovCom is launching. We are a small independent communications company who specialise in and work with the very highest level of Government. More about our work is on govcomgroup.com.au.
The "flyer" announces the launch of our new performance audit. The audit looks at every element of an organisations communications team and assesses their current performance against industry benchmarks.
The final design which I would like to be a single page A4 in size will be mailed and emailed to interested customers.
There are two elements of content. A page of Q and A (enclosed) and a picture of the report card (also enclosed). In the flyer, the picture/representation of the report card (feel free to recreate it if you wish) should be no bigger than 1/3 of the page. Ideally the copy will be "just" readable but it does not matter if it cant be, as long as people get the idea.
In terms of design/font/colours, this is a professional document but I don't want it to be boring. Please see my website and logo for inspiration/ guidance on colours and fonts.
KEY ELEMENTS.
The headline is:
Are your communications hitting the mark?
The sub heading is:
Introducing the GovCom Triple C Digital Audit.
The photo to be featured close to the subheading, with the caption
Alun Probert, GovCom
The body (Qand A) copy is supplied in the word doc attached.
Copy for the bottom of the flyer is:
Contact Alun Probert directly to discuss timing and pricing.
Ph: 0434 077009.Email alun@govcomgroup.com.au.
Updates
Please feel free to edit copy down to a shorter version. For each of the questions, I need a maximum of three sentences.you can do the same with the intro. Good luck... Added Friday, May 29, 2015
Project Deadline Extended Reason: The emphasis of the design has now changed and the copy significantly edited. Added Thursday, June 4, 2015
Project Deadline Extended
Reason: New copy provided, plus payment now guaranteed.
Added Thursday, June 4, 2015
Target Market(s)
Senior decision makers in Government in Australia and Worldwide.
Industry/Entity Type
Communications
Font styles to use
Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- KEY ELEMENTS.
- The headline is:
- The secrets of effective communications.
- The sub heading is:
- Introducing the GovCom Triple C Digital Audit.The copy is enclosed.
- The photo to be featured close to the subheading, with the caption
- Alun Probert, GovCom
- The body (Qand A) copy is supplied in the word doc attached.
- Copy for the bottom of the flyer is:
- Contact Alun Probert directly to discuss timing and pricing.
- Ph: 0434 077009.Email alun@govcomgroup.com.au.
Nice to have
- I'd like to see the pdf scorecard enclosed "interpreted" either as an illustration or similar. It's an important document and the look must not be gimmicky, but if we can make it look really powerful and important? Over to you geniuses!
Should not have
- NO CLIP ART. NO CARTOONS. NO COMIC SANS.
