• £0

• 169 designs

• 84 designers

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Logo Design Brief

Louis Cole (YouTube star of FunforLouis) is looking to rebrand. This job would begin with a logo design that would be applied to various areas such as YouTube banner and Twitter banner. This job has the potential to include website design and merchandise and an ongoing relationship if the right candidate is found.

Please check out Louis’ various social media platforms to get a feel for his personality and vibe: funforlouis on YouTube, Instagram, Twitter and Tumblr.

Louis is looking for a combined logo/branding. One aspect is for “Fun for Louis” which he wants to encompass his personality and brand while evolving from the current branding into something more current. Examples of what we like for this aspect are here:
https://www.pinterest.com/pin/267542034089949682/
https://www.pinterest.com/pin/398076054537013019/
https://www.pinterest.com/pin/267542034089949757/
https://www.pinterest.com/pin/267542034090163077/

with possible application in images like this:
https://www.pinterest.com/pin/267542034089949711/

The second aspect is for “Live the Adventure” which would be similar to the “Fun for Louis” branding and be used within this logo, but should also function as its own brand that will be a stand-alone website and potentially have merchandise related to it. Ideas are:


https://www.pinterest.com/pin/267542034089949707/
https://www.pinterest.com/pin/267542034090163079/
https://www.pinterest.com/pin/267542034089957283/

You can also check out some inspiration in general here:
https://www.pinterest.com/funforlouis/new-branding/


We are very open to new ideas and happy to see what you come up with! These are simply starting ideas and we would welcome suggestions that show an understanding of Louis and his brand, and particularly a forward-looking vision that demonstrates understanding of the market and design trends for the future.


We are also keen for original design only – not rehashed ideas or copies. We want something very unique and hope that the designers will begin from scratch in creating this unique branding. As stated – this has opportunity to become an ongoing partnership and demonstrating originality and a deep understanding of Louis’ brand will be hugely beneficial.

Target Market(s)

FunforLouis: YouTube viewers, teens, travel.
Live the Adventure: Travel enthusiasts, photographers

Industry/Entity Type

Youtube

Logo Text

Fun for Louis / Live the Adventure

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Logo styles of interest

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Font styles to use

Other font styles liked:

• Handwritten

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Easy to read, easy to recognise.
• Originality and style.
• Clear understanding of the FunforLouis / Live the Adventure brand.

Nice to have

• Perhaps colour if the design lends itself - bright, fun (but not too young)
• A kind of symbol/character that could be used for merchandising (not IN the logo, perhaps as part of the design)