Drone based Inspection and Maintenance Business Needs Company Logo
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This customer received 89 logo designs from 29 designers. They chose this logo design from HYPdesign as the winning design.
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We are a new business specialising in inspection and maintenance utilising drone technology. Our name is SWIFT - which is an abbreviation for Safe Working Inspection Flight Technology. The logo will need to have SWIFT plus the abbreviation (but doesn't need to be prominent).
Traditionally, inspection and maintenance is done through people - people that have to go to far lengths, and through enormous risk, to inspect a gas pipeline many kilometres offshore. Through our drone technology, we can eliminate the risk of human involvement, and deploy humans only when it's absolutely necessary. It's a fresh, innovative approach in an industry that has been operating one way, for so long.
You can see the technology we use here (we aren't the tech company - we're a client facing business who utilises this tech) https://www.youtube.com/user/AscTecVideos
Given this, we need a new logo that is going to represent what we do, and show the progressiveness of our idea. Our website is very clean, simple and modern using black, white, greys and blue. It's using Helvetica Font however it's not necessary to use that in the logo design.
Target Market(s)
Executives working in oil and gas companies, energy sector (powerlines, wind turbines), inspection and maintenance companies. These guys are driven by two things - to save money and to reduce risk. Both of which our solution can help them do.
Industry/Entity Type
Oil And Gas
Logo Text
SWIFT Safe Working Inspection Flight Technology
Logo styles of interest
Emblem Logo
Logo enclosed in a shape
Abstract Logo
Conceptual / symbolic (optional text)
Wordmark Logo
Word or name based logo (text only)
Lettermark Logo
Acronym or letter based logo (text only)
Font styles to use
Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- SWIFT - hero text
- Safe Working Inspection Flight Technology - support text
- Must be a clean, modern, slick design. A clean, simple colour palette.
Nice to have
- One splash of colour as a highlight or accent against black and white. (selected Green or blue)
Should not have
- Too many colours or shapes, fonts, mascots, busy graphics.