• £500

• 13 designs

• 6 designers

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Wordpress Design Brief

Our current website has been built in-house using a downloadable word-press theme.

In advance of a campaign to increase earned, paid-for and natural web traffic, we think the time is right to review our website and brief a bespoke design.

Our software enables marketers to deliver more, better qualified leads and improved sales conversion. With this in mind, we need to ensure that our website can practice what we preach.

So we are looking for a word-press ready design that looks great and communicates our core values:

* Professional
* Innovative
* Approachable
* Transparent
* Straight talking
* Honest

Summary of our expectations
=======================
This is a design brief (as opposed to a coding brief). So with that in mind, our expectation is that the winning submission will include the PSD filed of each of the page templates we have detailed with guidance and/or recommendations on any specific features, widgets or webparts that may require additional coding expertise outside of a typical Wordpress deployment.

A coding brief will be issued to suppliers separately and the winning submission will be invited to pitch.

Target Market(s)

UK Based Digital Marketing Executives/Managers of Small/medium enterprise companies B2B companies

Industry/Entity Type

Marketing

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Site-wide
  ========
  Responsive design
  Customisable SEO
  SEO focussed
  Header and footer navigation (e.g. Support, sitemap, contact us etc.)
  Top Level Navigation
  Secondary and 3rd level navigation
  Search box
  Breadcrumb navigation
  
  
  Home Page
  ==========
  Customisable feature slider
  Graphical signposting to primary content (3 or 4 columns)
  Text based secondary signposting to content (3 or 4 columns)
  Customisable Feeds from blog/twitter feed/resources/events/news etc
  
  Page Templates Required
  ======================
  Full page width
  Full page width + secondary navigation
  Full page width + promo Webpart area
  Full page width + secondary navigation + promo webpart area
  
  Full page width (excluding any navigation - for bespoke landing zones)
  
  Resource listings page
  Resource form capture page
  Resource download/view page
  
  Blog listings page
  Blog article page
  
  Contact us
  
  Existing Wordpress Plugins
  =======================
  Contact Form 7
  Cookie Law Info
  Sociable
  
  Other considerations
  ==================
  We use our website to distribute content including embedded YouTube video/PDF's etc.
  
  We want our content to be shared as widely as possible.
  
  Our target audience are marketers and will therefore have an eye for creativity and design - your submisssion should reflect that.
  
  Our corporate colours are:
  Green #C1D72F
  Grey #5859B
  White #FFFFFF
  
  We subscribe to Shutterstock for stock photography.

Should not have

• Avoid using stock photography that features the traditional "business people" images.

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Files

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