• £175

• 15 designs

• 4 designers

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Graphic Design Brief

Our current white paper template doesn’t do our content justice. We want your help to make them look as good as the copy is.

Through our target360 software, our company helps marketers to deliver more, better qualified leads and improved sales conversion through marketing automation, lead scoring and web analytics.

With this in mind, we are engaged in a content marketing programme which includes the distribution of a series of white-papers entitled “the Simple Guide to…” So far the series consists of:

* The Simple Guide To Marketing Automation
* The Simple Guide To Email Marketing
* The Simple Guide To Content Marketing

We are looking for a design that presents our content in the best format, looks great, is readable and communicates our core values - which are:

* Professional
* Innovative
* Approachable
* Transparent
* Straight talking
* Honest

We will be delivering our whitepapers online, through our website, so ultimately they will delivered as PDFs. However, it is anticipated that a significant number of users will prefer to print the whitepaper out and might want to scribble notes, so some white-space will be needed.

Our white papers normally consist of around 3,000 - 4,000 words and will be punctuated with bulleted lists, quote callouts, images (with and without captions) and graphs.

Summary of our Expectations
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In-house, we use Adobe Indesign CS2 so it would be preferential if your submission was compatible with it.

For our stock images, we use shutterstock.

I've uploaded our current layout for information.

Target Market(s)

UK Based Digital Marketers of Small Medium Sized B2B companies.

Industry/Entity Type

Marketing

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Cover page
  About Us/About the Author Page
  Content Page
  Section Break page
  Content Page

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Files

Download all files - 2.9 MB