Redo/refresh Tobin & Tobin law firm logo
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This customer received 123 logo designs from 33 designers. They chose this logo design from HT Graphics as the winning design.
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Logo Design Brief
Would like a redesign/refresh of a logo and possibly font. Will be used for business cards, letterhead, an upcoming website redesign, etc.
Want to "rebrand and refresh." See attached. It is for a small law firm with a big impact. Two brothers doing criminal law, personal injury, real estate, and business law.
Want something sophisticated but not too stuffy!!!
Target Market(s)
Multiple targets -- legal clients who would need criminal, personal injury, real estate, or business law assistance
Industry/Entity Type
Law Firm
Logo Text
See attached
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)
Wordmark Logo
Word or name based logo (text only)
Lettermark Logo
Acronym or letter based logo (text only)
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Clean, updated, sophisticated, but not for a large impersonal law firm.
- Small law firm with a big punch.
- Since we are looking toward a new website, want something that will look good (scale to) mobile.
Nice to have
- Since we are updating, would like something more contemporary.
Should not have
- Not too playful or cutesy. Also, two brothers run law firm so it will run on the masculine side.