• €560

• 153 designs

• 40 designers

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Logo Design Brief

********* PROJECT UPDATE *********
Dear everybody, we are very impressed by the enormous amound of creativity coming from your side. Thank you very much for all the great submissions so far!

FOR THE LAST TWO DAYS of this project we would like to change the focus a little bit.

Our digital exam service gives professors and universities a lot of freedom and flexibility.
- They programm their exam online.
- They book an exam conduction service (something only we offer in the market).
- As part of this service, our service team comes on campus with 500 laptops and a mobile server, builds up an autonomous wireless network, and the students write their exams on our computers. We can create this mobile network everywhere: in one classroom, in several classrooms parallelly, even on a football field. :-)
- We correct all exams at the push of a button.

FOR THE LAST DESIGN PROPOSALS please symbolize:
freedom, mobility, network, security, trust, and university with your designs!

Some points of inspiration: you could play with things like: wireless network, connenction, laptops, ...

We are very much looking forward to seeing the last design proposals.

All the best,

Jonas

********* ORIGINAL BRIEFING *********

Company information:
IQuL is a growing German start-up in the higher education market that develops customized digital exam platforms for universities. Our customers are different university stakeholders (professors, administration, IT departments, …, NO students). Although our business is traditionally very conservative, we are currently working on a complete visual makeover of our company to better represent the innovative, disruptive character of our products. This logo design task is part of a complete corporate identity and homepage relaunch.

Your logo design task:
We need a new, flexible, and expandable logo master for our product range. It should clearly demonstrate familiarity of our products (several parts of the logo should be identical for all product logos) but at the same time offer enough leeway for individualization. The product logos should be fresh and young but at the same time professional and trustworthy. It may but does not have to include an allusion to our academic customers.

Our current products are: (find more details in the attached PDF-file)
Q-Exam Basic
Q-Exam Institution
Q-Examiner
Q-Exam OSCE

What we would love to see:
An ideal design proposal should contain four logos for our four products and an additional blank logo containing only the lettering Q-Exam.

We are very much looking forward to seeing your proposals! :-)

Target Market(s)

Disruptive IT solutions for the higher education market

Industry/Entity Type

Product

Logo Text

Q-Exam (see briefing document for further details)

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Logo styles of interest

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Font styles to use

Other font styles liked:

• Calibri Light, (((O))) Basic (http://www.fonts4free.net/o-basic-font.html), The design project is not restricted to these fonts. Comparable fonts are ok as well!

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• An ideal design proposal should contain four logos for our four products and an additional blank logo containing only the lettering Q-Exam. (see briefing document attached)

Nice to have

• (see briefing document attached)

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Files