Pool Guys logo upgrade. Summer 2015

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This customer received 38 logo designs from 16 designers. They chose this logo design from Logo Xtudio as the winning design.
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Logo Design Brief
Hi.
Currently have a logo that I am pretty happy with. This was just done by a mate, though, so have been worried it's not ideal.
Am about to get car signage and more permanent branding, so this is my last chance to make any changes.
Being in the swimming pool servicing business, water associated colours are good. And something that will stand out on a white van/car.
Basically am just wanting to get the current logo a bit more dynamic or pro looking, but if you have a completely new idea that is better, go for it.
Target Market(s)
Swimming pool owners in Australia. Generally a bit more high income types
Logo Text
Pool Guys
Logo styles of interest
Emblem Logo
Logo enclosed in a shape



Character Logo
Logo with illustration or character


Wordmark Logo
Word or name based logo (text only)


Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Readable
Nice to have
- Bright, friendly, eyecatching on vehicale signage
Should not have
- fifty million colours