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Horse Racing Club Logo
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This customer received 96 logo designs from 29 designers. They chose this logo design from logo_s as the winning design.
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A$400
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96 designs
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29 designers
Logo Design Brief
Need a logo for a exclusive horse racing club for Gen X & Gen Y called K&Q Club (Kings & Queens Club)
Take into account the heritage of the "Sport of Kings" but be progressively modern at the same time
Timeless Classic Designs that translate from web to print to merchandise such as umbrellas, cufflinks, ties etc.
Think effortless class - Gucci, Ferragamo, Bottega Veneta, Mont Blanc
Updates
Good luck and hope to see great logos soon! Thanks in advance for your efforts
Added Thursday, May 09, 2013
Some inspirational websites:
Added Thursday, May 09, 2013
The WWF Logo above (next to Shell) with the use of the Panda is an outstanding example of the elegant and simple integration of an animal into the logo
Added Thursday, May 09, 2013
Target Market(s)
Upwardly mobile professionals
Industry/Entity Type
Racing
Logo Text
K&Q
Logo styles of interest
Emblem Logo
Logo enclosed in a shape
Pictorial/Combination Logo
A real-world object (optional text)
Lettermark Logo
Acronym or letter based logo (text only)
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Refer to description
Nice to have
- Have a sense of motion to the logo - a stylised horse in motion or silhouette is always elegant and fitting given its racing
Given that its a horse racing club, think of Polo Ralph Lauren as inspiration
Should not have
- No boring minimalist wannabe sans serif logos that are too cool for school. HOWEVER, Simplicity with distinction will be admired. Gucci for example is a simple logo, but it has its exclusive typeface