Private practice dietitian/nutritionist needs a business card design update

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This customer received 26 business card designs from 5 designers. They chose this business card design from Poonam Gupta as the winning design.

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Business Card Design Brief

Please see the attached files. The two dark blue files are the front and rear of my current business card which I would like updated. The other two files give a basic framework for what I'm after. Specifically:
* I was hoping to try the card turned up the other way - vertically =
instead of horizontally
* Front of card the background in white, back of card the background =
in a bright turquoise - I didn't have a bright turquoise on my computer =
so it's not the colour in the photo I'm after
* On the front side, I'd like to an apple tree but in the same turquoise colour for the whole tree as the turquoise background colour on the back of the card
* I'd like to get rid of the horizontal line under the tree that currently joins the trunk of the tree and to shorten the trunk of the tree a little?
* Also, I was wondering if we could put "MY" in capitals in a pale
grey colour on the left of the trunk but close to it and "DIETITIAN"
also in capitals but in the turquoise colour of the tree, on the right
side of the trunk, close to it? I used Avenir medium
as I was after a plain text - if you have one similar that looks
better, please feel free to use it -
but I like the idea of the letters spaced like I've shown where my
name is written.
* Could you put my name in turquoise, spaced like I've shown in
capitals?
* My qualifications underneath in capitals in the same grey as "MY", =
I'm not sure if the font for those should be stretched or spaced out a =
little too?
* Qualifications should read:
ACCREDITED PRACTISING DIETITIAN
MASTER OF NUTRITION & DIETETICS
BACHELOR OF HEALTH SCIENCE
NUTRITION & DIETETICS) - WITH HONOURS
But there should be an opening bracket before "NUTRITION" in the above line - my one on this computer doesn't work anymore!
Also, I know in the picture I had the last two lines of my
qualifications different to what I've written above but I think I'd =
prefer them like I've typed above - ie with the Nutrition & Dietetics) -
with honours on it's own line.
* For the back of the card, the locations in grey spaced/stretched =
capitals and the phone numbers in white, spaced/stretched, all centred

Happy for other ideas, but also happy just to get the business card done quickly

Target Market(s)

Clients/patients of dietitian/nutritionist and doctors referring to dietitian/nutritionist

Industry/Entity Type

Business

Contact Information for Business Card

See my old card front and back files in blue. I simply want a basic update of the card. Some of my ideas are as follows:

* I was hoping to try the card turned up the other way - vertically
instead of horizontally
* I've attached two photo's to give you an idea of what I'm thinking
* Front of card the background in white, back of card the background
in a bright turquoise - I didn't have a bright turquoise on my computer
so it's not the colour in the photo I'm after
* On the front side, I'd like to try the letterhead apple tree you did
for me but in the same turquoise colour for the whole tree as the
turquoise background colour on the back of the card
* Would it be possible to get rid of the horizontal line under the
tree that currently joins the trunk of the tree and to shorten the trunk
of the tree a little?
* Also, I was wondering if we could put "MY" in capitals in a pale
grey colour on the left of the trunk but close to it and "DIETITIAN" -
also in capitals but in the turquoise colour of the tree, on the right
side of the trunk, close to it? I used Avenir medium
as I was after a plain text - if you have one similar that looks
better, please feel free to use it -
but I like the idea of the letters spaced like I've shown where my
name is written.
* Could you put my name in turquoise, spaced like I've shown in
capitals?
* My qualifications underneath in capitals in the same grey as "MY",
I'm not sure if the font for those should be stretched or spaced out a
little too?
* Qualifications should read:
ACCREDITED PRACTISING DIETITIAN
MASTER OF NUTRITION & DIETETICS
BACHELOR OF HEALTH SCIENCE
NUTRITION & DIETETICS) - WITH HONOURS
But there should be an opening bracket before "NUTRITION" in the above
line - my one on this computer doesn't work anymore!
Also, I know in the picture I had the last two lines of my
qualifications different to what I've written above but I think I'd
prefer them like I've typed above - ie with the Nutrition & Dietetics) -
with honours on it's own line.
* For the back of the care, the locations in grey spaced/stretched =
capitals and the phone numbers in white, spaced/stretched, all centred


Font styles to use
Other font styles liked:
  • Avenir medium or something similar that is clear but modern

Colors

Colors selected by the customer to be used in the logo design:

00a990
0aac94

Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket

Requirements
Must have
  • The above details with the exception of a correction to the phone numbers as I made a mistake!
  • Hazebrook - 02 4758 6210
  • Lithgow - 02 6350 2550
Nice to have
  • Clear, fresh, modern look
Should not have
  • -

Files
Download all files - 13.8 MB
JPG
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