Academy for Caregiving Excellence

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This customer received 68 logo designs from 16 designers. They chose this logo design from INFER MARKETING as the winning design.
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Logo Design Brief
Academy for Caregiving Excellence is a new school to train individuals so that they can become certified caregivers of seniors in our community. A portion of people that will attend school are looking for a career change or a career start for life. For this reason we are liking the idea of a butterfly as a logo to symbolize a new direction life. We do not want a caterpillar or a cocoon at all. We also like the idea of the logo of the Butterfly to be silhouettes in the background. We also like the idea of transformation happening to the butterfly like coming from nothing to the butterfly without ever seeing the cocoon or Catapillar. What we envision is moving left to right all the way left is a very small butterfly maybe laying down and then a slightly bigger one not laying down but getting ready to fly both are faded but it will be more faded to the left then we get to the actual butterfly flying profile position full color. We are sending some examples of butterflies and also our color schemes you can play with the fonts.
Target Market(s)
Female 25-45, female 55+
Industry/Entity Type
School
Logo Text
Academy for Caregiving Excellence
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)



Abstract Logo
Conceptual / symbolic (optional text)



Font styles to use
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.