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Card Design Project - MFX Cash bank cards
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This customer received 22 card designs from 9 designers. They chose this card design from Robert R. as the winning design.
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US$400
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22 designs
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9 designers
Card Design Brief
sphere of activity: forex trading
subject of the card: Visa bank cards for MFX Cash company
main ideas: cardholders are VIP persons who have exclusive service, they earn a lot in trading
site where it will be placed: http://masterforex.com – MFX Cash is a part of MasterForex brand name but you are free to change logo style & colours from the brand line
size: main logo, height 9-12mm, width 15-20mm, all other elemets such as Visa logo, place for chip etc are depicted in samples
Logo should have 2 main parts: Large letters MFX and the word Cash beneath it + abstract picture or geometric figure near it (approximate examples you can find in the file below-colours, text type and figures can be different from the samples). Preferable placement is left upper corner but you are free to fix it anywhere you like according to the samples in manual, both vertical and horizontal placements are available
Background can be of one or multiple colours, abstract ornaments and picture but not too compicated. The card highlight should be our logo but not background
We need design for both front and back sides. Placement of all elements as a base see in MFX-Visacard file but you are free to change some elemets' placement according to the manual
Updates
we simplified tha task by removing card manual with the precice sizes etc - now you can just fix all the elements needed at their approximate place according to the card samples
Added Wednesday, May 22, 2013
Target Market(s)
age 18 to 40, world-wide, has some money to spend in the internet, wants to feel as a VIP person
Industry/Entity Type
Bank
Logo Text
MFX Cash
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)
Abstract Logo
Conceptual / symbolic (optional text)
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Logo should have 2 main parts: Large letters MFX and the word Cash beneath it + abstract picture or geometric figure near it
Visa logo at the side opposite from MFXCash logo
place for electronic cheap
place for cardholder data
DixiPay logo at the right lower corner of the card back side (in the files attached) as our partner - size is smaller that MFX Cash logo
Hologram with the dove of the card back side
place for the magnit stripe, signature and Bank information as in the samples
Should not have
- it should not contain more than 3 colours and complicated pictures, golden colour is forbidden either for logo & background
