Eco friendly stand up paddle board business needs a tag design

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Packaging Design Brief

Solace SUP Boards is a small start up that specializes in bamboo stand up paddle boards and eco accessories. Our brand is bold and minimalistic and we use some pop of colors in our products. Please check out our website at www.solacesupboards.com.

We need a minimal and clean tag design for our line of quality hemp board bags that flows with our brand.

Description/Goal: The plan is to use kraft paper stock card approximately 8 1/2" wide x 5 1/2" tall that will be folded over the bag shoulder strap. Printing would be on one side as it will be folded over the strap making it 8 1/2" wide x 2.75" tall. Wanted to keep it 1 to 2 colors at the most and simple. Would like it to pop a little with the colors or someway since the bags are a shade of brown like the kraft paper. I'm open to suggestions. I am looking for two files that will be for the board bag and one for my paddle bag that may be sold separately. Tag design will be the same for both but just changing some of the key points to describe the board bag and the separate paddle bag.

I would like to include, on the bottom/front area of the tag, my full logo and a few key description points about the bag.

(Board Bag )

- Made with high quality eco hemp using less plastic
- Innovative aluminum mesh cooling bottom
- YKK anti-corrosive durable zippers
- 5mm thick closed cell padding for everyday protection
- 1 year warranty

(Paddle Bag)

- Made with high quality eco hemp using less plastic
- Scratch resistant blade guard inside zipper area
- YKK anti-corrosive durable zippers
- 2mm thick closed cell padding for everyday protection
- 1 year warranty

On the top/back side, I would like to include my icon logo and the Wave Tribe logo which is a company we collaborated with on these bags. Maybe the Solace icon logo then a plus sign (+) with the Wave Trbe logo next to it. Would like having a sentence stating "learn more at www.solacesupboards.com" for both versions. Also would want to include in small font "Designed in Maryland/Made in China" somewhere on the tag.

I have attached pictures of a tag with the same dimensions as my above description showing it folded in half and how it will wrap around the shoulder strap of the bags. I do have Ai versions of my logo if that makes it easier on you.

Target Market(s)

25 to 45 age men and women that enjoy outdoor activities

Industry/Entity Type

Business


Font styles to use
Other font styles liked:
  • futura medium

Colors

Colors selected by the customer to be used in the logo design:

33b8a4
000000
86cfc6
cfeae6
00a990
fdf9cf

Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket

Requirements
Must have
  • Clean and simple design with no more than 2 colors. I like black for the logos and having the brown kraft paper showing somehow.

Files
Download all files - 10.1 MB
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whale-tag Tuesday, 25 August 2015 04:02:45
Thursday, August 27, 2015
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frontside Tuesday, 25 August 2015 04:12:00
Thursday, August 27, 2015
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AI
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