• €120

• 57 designs

• 20 designers

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Logo Design Brief

Our project aims at creating a sharing community where people interested in receiving parcels/goods can rely on other people which are traveling in their direction (e.g. I need something from my hometown but I leave far away, using our App it is possible to check out who is traveling in that direction and ask him to bring the parcel in exchange of money). This service will be quick, fast and social.

That is why we chose the name AsApp! (recalling both the “as soon as possible” expression and the word App).

Some key words that might help:
sharing, parcel, box, fast, cheap, fun, alternative, travel, shipping, car, train, affordable, friendly

Our competitors logo and slogan are a good benchmark, have a look at TocTocBox or BlaBlaCar.

The colors we would like to use are the 1st and 4th line (of the first sheet) of the palette you can find attached. Naturally we are open to your suggestion and will welcome your creativity. Therefore feel free to propose us your colours' ideas

The design should be stylish, modern, crisp, and appeal to a broad audience.
We would like it simply and memorable.

Target Market(s)

All people that travels (students, businessmen, tourists)

Industry/Entity Type

Shipping

Logo Text

AsApp!

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Logo styles of interest

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Font styles to use

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Must be a plain logo, serious and communicative.
• It is very important that the logo communicates something (no abstraction).
• It has to give the idea of a sharing shipping start-up. Ideally i would place a box/parcel in the figurative part.
• The AsApp! text has to be crispy but linear, please use simple and recognizable fonts.

Nice to have

• Creative approach.
• For colors, please have a look at the attached file.
• Please, have a look at our competitors' logo attached.

Should not have

• It shouldn't be a childish logo. Our target is a large basin of people. Everybody has to like it and to remember it.
• No abstract concept (please find connection with what we want to do)

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Files

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