• A$260

• 142 designs

• 32 designers

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Logo Design Brief

My client is starting a new business that needs a new logo.

The business is a training and workshop centre for the cleaning and restoration industry. My client will be running public workshops, private onsite workshops, webinars, private tuition, etc.

Their competition is the IICRC, which is the standard international body for the cleaning and restoration industry. They provide basic and specialised training that is certified. http://iicrc.org/

Their other competition is Jena Dyco which is a training facility that facilities IICRC training, there are many of these around the world so Jena Dyco is the main one here in Australia to get your IICRC certification. http://jenadyco.com/

My client, the Australian Cleaning and Restoration Academy will provide advanced and even more specialised training that goes beyond what the IICRC is teaching, so it's like a premium or the master training for the industry if you will.

I'd like to see some sort of education/institute/academy type of branding for the logo that is strong and really shows the company as being a premium place to take your cleaning business to the next level.

What things are not allowed in the logo? My client does not want to see things like brooms, mops, vacuum cleaners, gloves, buckets etc. These things are identified with cleaning but we would really call them general cleaning, house cleaning or even janitorial services.

The cleaning and restoration industry is more specialised and they are the ones that arrive at your door with a van that has a truck-mounted steam extraction machine that pulls a hose into your house that can do carpet cleaning, rug cleaning, upholstery cleaning to shampoo your floors with extremely hot water to remove virtually any stain, smell, etc.

The industry is also the people that are called to restore your house after a flood, water leak, fire etc.

Logo must be Adobe Illustrator vector format. The logo will be used on their website, on printed materials, as well as on T-Shirts.

Target Market(s)

business 2 business services, cleaning and restoration industry

Industry/Entity Type

Cleaning Service

Logo Text

Australian Cleaning & Restoration Academy

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Logo styles of interest

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Adobe Illustrator, vector format, CMYK.