"Nhami Package Design"

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This customer received 23 packaging designs from 5 designers. They chose this packaging design from Soluciones Creativas as the winning design.
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Packaging Design Brief
We are looking to develop a standard package for our new range of frozen bakery products. As you can imagine any frozen product itself is not very appeling when looking at it so we want to showcase on our package the product after being made. We are looking to a package that really makes the people wanna try to bake our products.
We need a similar package design for all our products, the only thing that will change is the image of the product according to the range of product.
The products will vary between three ranges:
Bread ( Baguettes, bread rolls, etc)
American products (donuts, muffins and brownies)
Pastry ( Croissants, belgian butter pastries )
We dont want different package design for each of them, the only thing we may change for each one is the colour pallete, and of course the image of the product.
Nutritional information and Preparation guidelines need to be in the package too. They are not defined yet so please use a sample one.
Modern packaging needs to contain, protect, preserve, transport, inform and sell. It needs to be clever, attractive, sustainable and innovative. And thats the principles of our brand.
Stock Photography can be used as an example.
Updates
Package measurements: Lenght 25cm - Deep 17cm - High - 8cm
Added Thursday, August 04, 2011
We need a see-thru front on this package. Maybe at least half of the top front side that we could see the product inside.
Added Saturday, August 06, 2011
Project Deadline Extended
Added Wednesday, August 10, 2011
Target Market(s)
Young crowd and mum's
Industry/Entity Type
Bakery
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Product Photography
Product Logo
Nutritional Information
Preparation Guidelines
Product name
Product Description