International Genealogy business needs a Logo Design

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Logo Design Brief

We need a logo designed for a new business called GENEALOGICA.

We help clients trace their family history. We offer a high-end service, with a very personalized approach for clients. Our business offers a range of services using the most sophisticated archival techniques and our genealogists are global experts.

We need the logo to communicate the following ideas:-
history, expertise, global, heraldry, security, professional, sophistication, high end service with custom feel.

We are open to a range of colors, but probably lean to richer palette. Perhaps - purples or red tones? Gilt colors or silvers?

These are all just thought-starters and we are open to fresh ideas!

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Updates

Hi


Thanks for all designs, we wanted to thank everyone for their input so far.

Couple of points we wanted to highlights
 - Deadline extended till Sunday
 - We want to steer clear of designs with trees as the centrepiece
 - We'd like to see some that combine more of a richer history / heraldry feel to the logo but still keeping it modern, we think the typecase can help to keep it feeling fresh

Thanks

Added Monday, May 27, 2013

Project Deadline Extended
Added Sunday, June 02, 2013

Hi


Thanks for all the submissions, we've had some great designs. We will be messaging designers individually with comments and possible updates to designs. As we had some great new designs submitted in last 24 hours, we have extended the deadline again.

Many Thanks


Added Sunday, June 02, 2013

Project Deadline Extended
Added Wednesday, June 05, 2013

Project Deadline Extended
Reason: Unfortunately we had a very busy week lats week and one of our team was off ill so we haven't been able to provide full feedback. We'll make a shortlist in next 24 hours and provide feedback to those we've shortlisted. Thanks everyone for all the input
Added Monday, June 10, 2013

Target Market(s)

Age range - 35+ demo. Aimed at clients with considerable disposable income from all occupations and backgrounds

Industry/Entity Type

Business

Logo Text

GENEALOGICA (the company title) with proposed tagline of "Where Your History Meets World History"


Logo styles of interest
Emblem Logo

Logo enclosed in a shape

Pictorial/Combination Logo

A real-world object (optional text)

Wordmark Logo

Word or name based logo (text only)


Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket

Requirements
Must have
  • Needs to have historic feel to design if possible
Nice to have
  • We'd like it to have a heritage feel, but with a modern twist. The logo should not be busy and immediately convey the tone of the business.

    One other thought is to maybe incorporate a shield with a crest of arms.

    Also using a TRANSITIONAL typeface - mixing old style and modern could work well.

    See logo attached, maybe the G of Genealogica within a design like this
Should not have
  • We don't want any 'trees' or leaf designs in the logo, as it's too similar to other businesses in the marketplace

Files
Payments
1st place
US$250
Participation payments x 2
US$20
Total
US$290

Project Deadline
12 Jun 2013 18:47:36 UTC
Language

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