• A$410

• 34 designs

• 10 designers

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Web Design Brief

We are looking for a Brochure Type Web design and a design for a Logo for a brand new company and a product that has no equal anywhere in the world. The product is subject to a Patent Application.

The Company is Innovative Parking Limited and will have a URL of www.swiftpark.com.au

The designs need to be in Adobe Photo Shop and we are seeking the actual adobe file with unmerged layers.

The product is a digital parking ticket which automatically identifies where a car is parked and if applicable automatically bills the user of the device for the cost of parking for the time the vehicle is parked. The user no longer needs to worry about parking fines, or “feeding” the parking metre. Equally there is no longer any need for those ugly street parking metres.

A picture of the device is attached.

The design needs to impart to the user of the Web Site a feeling of a company which is innovative, designing cutting edge technology, very smart, friendly and sensitive to peoples needs in its area of technology development.

Equally the site needs to be:
a) very simple, uncluttered and clean;
b) such that any user intuitively understands how to use and get what they want.
c) such that the user again intuitively trust the product and the company to deliver a product which does what it indicates it can do;
d) such that it provides confidence that the use of the product will save them money and make sure they don’t get parking fines again and are only charged for the time that they are parked; and
e) such that all understand that they are in control of the operation of the product.

The front page of the Web site needs to provide the user with the following access points:

a) Buy a product;
b) Log into their established account;
c) Make contact with the company;
d) Understand all of the Company Privacy Conditions; and
e) Understand who the company is.

Target Market(s)

Consumers. Ordinary people who drive cars

Industry/Entity Type

Digital

Logo Text

For Swift Efficient Parking

Number of Pages Required

1 page

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Font styles to use

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Must be simple and clean and uncluttered

Nice to have

• Nil

Should not have

• Must not be cluttered

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Files