upscale, luxury pre owned car dealership needs a logo design

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This customer received 140 logo designs from 24 designers. They chose this logo design from Omee as the winning design.
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Logo Design Brief
we need a logo design for our pre-owned luxury car dealership based in new york . we would like to see the logo GURU AUTO MALL
THE WORD GURU SHOULD STAND OUT.
WE are open to all ideas. contrasting colors powerful
we are no haggle clean car fax best prices car dealership
we get loans for low credit to high credit low interest loans
emblem as GURU
Target Market(s)
medium to upscale car buyers
Industry/Entity Type
Automotive
Logo Text
guru auto mall
Logo styles of interest
Emblem Logo
Logo enclosed in a shape



Wordmark Logo
Word or name based logo (text only)


Lettermark Logo
Acronym or letter based logo (text only)



Font styles to use
Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- impact
Nice to have
- impact
Should not have
- please do not use the picture i uploaded thanks