• US$130

• 27 designs

• 8 designers

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Flyer Design Brief

We need an advertisement design for our Estate Planning Law Firm located in the Overland Park, Kansas. This ad will be placed in Johnson County Community College Performing Arts Program Book. Inside the front cover.

I want the ad "Pop" and be very clean. Not cluttered.

The final design should target the 55+ age demographic with upper income range. We want it to have a "Call to Action" to think about their own estate planning.

Target Market(s)

The final design should target the 55+ age demographic with upper income range. We want it to have a "Call to Action" to think about their own estate planning.

Industry/Entity Type

Lawyer

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Font styles to use

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Colors:
• Red: C5/M100/B25
• Gold: C20/M50/Y100/B42
• Black: C100/M100/Y100/B100
• Requirements:
• Ad size: 4.5"w x 7.5"h
• no bleed
• MATERIALS REQUIRED FOR PRINT PRODUCTS
• * PDF/X-1a files are required for all ads.
• * Fonts must be outlined or embedded.
• * All colors should be converted to CMYK (except black text).
• * Crop marks and color bars should be outside printable area (12-point offset).
• * Only one ad per PDF document.
• DOCUMENT SETUP
• Adobe InDesign for ad layouts.
• * Photoshop: 300 dpi CMYK or grayscale, 600 dpi minimum bitmap, flattened layers, TIF or EPS format, binary encoding (no JPG and no extra channels).
• * Illustrator: Outline all fonts, flatten transparencies, embed all elements (no links).
• * All fonts should be Type 1 or OpenType (Multiple Master Fonts are strongly discouraged).
• * All colors must be CMYK (except black text); no PMS/Pantone colors.
• * Ink density is not to exceed 300%.
• * Black text 12 points or smaller should be black only.
• (C=0%, M=0%, Y=0%, K=100%).
• * Reversed text must be a minimum of 10 points.

Nice to have

• Add Rasmussen Law Logo
• Attorney Picture: Corey A. Rasmussen
• Ideas for titles:
• Estate Planning: If You Don't Do It, The Court Will...
• We Will Be There When You Need Us...
• Let Us Help You
• * Avoid Probate and Court Interference with Your Affairs
• * Minimize Family In-fighting
• * Protect Heirs from Wasting Inheritances
• * Keep Assets in Your Bloodline
• * Preserve and Protect IRA's and Retirement Accounts
• List Our Services:
• Family Estate Planning, Trusts, Wills, Powers of Attorney, Business Succession Planning, Probate & Trust Administration, Asset Protection Planning, Special Needs Planning
• Include our:
• Get Your Estate Plan Done Today
• Free Consultation
• (913) 871-2188
• address: 10955 Lowell Avenue Suite 820 Overland Park, KS 66210
• website: (913) 871-2188
• Licensed in Kansas and Missouri
• The choice of an attorney is an important decision and should not be based solely upon advertisement. (in small print along the bottom)
• Add SuperLawyers Logo and Best of Bar 2015 Logo
• social media

Should not have

• Cluttered

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Files

Download all files - 3.8 MB