CORPORATE AND CLASSY CHRISTMAS CARD (CONTEST)
                            Want to win a job like this?
This customer received 13 card designs from 7 designers. They chose this card design from leuchi as the winning design.
Join for free Find Design JobsCard Design Brief
We want a Christmas card for wealth managers to issue to high net worth clients. Very classy (the target market is clients with investments - typically more than £100,000 which is why the card needs to be very classy). Very corporate. The finished printed card will be a5 to fit existing envelopes. The design will also be used as part of a digital card so i need the image in a format for email as well as print. The brand uses a silver (foil block) on its logo and a specific pan tone ref olive green (reference 620). Not too religious and include a quirky message.
Target Market(s)
High net worth clients - clients with investments, typically more than £100,000 which is why the card needs to be very classy
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- The image in a format for email as well as print.
 
Nice to have
- Very corporate, very classy, the colour scheme of the brand - silver (foil block) and a specific pan ton ref olive green (ref 620) used in a quirky and different way
 
Should not have
- not too religious