Logo for an activity booking website
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This customer received 151 logo designs from 32 designers. They chose this logo design from Allen Mercer as the winning design.
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Logo Design Brief
Hello everyone,
This is our first project on DesignCrowd :)
Our website iHoppers.com - is an activity booking platform/ website. The web and its layout is urgently needing re-designing but before we do that, we need to establish logo/ brand identity first. So don't let the current website influence your logo design.
If you do visit the website, please note also that our niche has changed from activities on the islands to soon, everywhere around the world.
Companies who are similar would be Viator, GetYourGuide.
We have did some research and brainstorming. Please visit link below to a google doc. It states what we found, our thoughts, our current logo, what we want and many examples of logos that we like on the last page:
https://docs.google.com/document/d/11K3Lc60jFkbuKvEpNRGVgpYoyOobtAIqImiQYDIYYpU/edit?usp=sharing
We need a logo that is:
- Readable logo text - many says they can't read it properly (the "ih" part),
- Accompanied by a clever icon/symbol (which we can use as favicon for the website). The icon can either be the "i", the "iH" or a random abstract symbol that suits our business.
- Versatile - would suit many different web design (simply by reverting or changing colours)
- Style: simple, can be elegant/bold but must be clean, upmarket, memorable, and of course, with an element of fun, excitement and personable
We look forward to your logo submission. Please feel free to ask any questions :) Thank you for your time!
Target Market(s)
Internet savvy travellers
Industry/Entity Type
Tourism
Logo Text
iHoppers or ihoppers
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)
Abstract Logo
Conceptual / symbolic (optional text)
Character Logo
Logo with illustration or character
Wordmark Logo
Word or name based logo (text only)
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Accompanied by a clever icon/symbol (which we can use as favicon for the website). The icon can either be the "i", the "iH" or a random abstract symbol that suits our business.
Nice to have
- - Our slogan is "Your adventure starts here!", if possible (I mean, if looks nice) do insert (optional)