Jarlicious Logo Design Project

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This customer received 53 logo designs from 30 designers. They chose this logo design from masher as the winning design.
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The company name is Jarlicious. I make baked goods, sauces, dips, and sweets and snacks and use mason and other types of jars for packaging. Currently, I offer a variety of baked goods, snacks, and food items sold in jars.
We are a small, family owned company marketing to the local Southern California market, with the potential to expand to the nationally.
The logo should incorporate the company name. I would like a design that is modern and clean. Not overly ornate. Something that is memorable, yet simple.
All of our products are "artisan" and hand made, and we strive to be "hip", stay with the times, as well as be enviro/eco-friendly and trendy.
Target Market(s)
We are targeting the southern California market, initially. We are marketing to a hip, cutting edge crowd.
Industry/Entity Type
Marketing
Logo Text
Jarlicious
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)



Abstract Logo
Conceptual / symbolic (optional text)



Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Nice to have
- Logo could incorporate a mason jar in some way. Not necessary, but a possibility.