Wedding and Special Event Planning and Styling

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This customer received 103 logo designs from 40 designers. They chose this logo design from Kristijan Trajchev as the winning design.
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Logo Design Brief
The logo will represent a sole trader who is re harnessing 15 years of corporate marketing and events experience into planning and styling social events (weddings, birthdays, baby showers, anniversaries, engagement parties etc). The business has an international accreditation in event planning and design so is professional and not just an amateur who thought it would be nice to plan weddings for a living.
The logo needs to communicate experience, attention to detail, and stunning through simplicity.
Target Market(s)
25 - 40 professional woman who are organizing a social event for themselves or someone else. Income bracket would be a personal income of $70,000 +
Industry/Entity Type
Event Planning
Logo Text
Blume and Darling Weddings and Events
Logo styles of interest
Emblem Logo
Logo enclosed in a shape



Pictorial/Combination Logo
A real-world object (optional text)



Abstract Logo
Conceptual / symbolic (optional text)



Character Logo
Logo with illustration or character


Wordmark Logo
Word or name based logo (text only)


Font styles to use
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- The market is flooded with a lot of very average wedding planners and stylist with quite wishy washy brands, so its important that the logo is crisp, clean and stands out.
- Should be able to use the logo in a mono tone also. And the logo will mostly be used on a white background. (although it would also be great if it suited a white and black background)
- Open to any colours, like the use of gold, but would like to use crisp shapes and a simple design.
Nice to have
- A symbol as part of the logo that can be used on its own.
Should not have
- A bride or anything that specifies wedding as the brand does weddings but that is not the only event that we organize.