• US$160

• 39 designs

• 6 designers

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Logo Design Brief

-Lettering to be easy to ready
-Whole name (plus motto) spelled out (see examples in attachment)
-Some type of little design
-watermark capable
-logo(s) able to go onto clothing label, stationary, stickers, business cards, website header
About our Company:
Grace and James is for the little girl who wears Chuck Taylors with her smocked dress and ruffled socks and the little boy who makes his mother mud-pies while sporting his appliquéd long-alls. We know that the stains will fade but the memories will last forever. That’s why we aim to provide classic and affordable children’s clothes that are made to be played in for years and years to come.

Who we are: We are an online children’s boutique carrying high-quality, classic children’s clothes. We offer in-stock collections on our site as well as pre-order items. We hope to be your one stop shop for coordinating sibling sets, boys and girls playsuits, and newborn sizes.

About Picture Examples:
-The Beaufort Bonnet Company Example:
I am wondering if the simplicity of this is really the way to go. It shows the monogram and whole company name. On their site, the same fonts are used on the tabs to access the different categories. This is one of the BIGGEST/HOTTEST baby stores right now so I do not want people to think that I am copying them but I do love the logo and design.
-In the pictures, the wreath and bow-with my daughter standing nearby...she doesn't need to be in the logo-shows my initial thoughts on the “decorative” part of the logo and others show the bow/floral design that I have used throughout my daughter’s nursery and that I like.
-I think that each of the other examples are things that I would be happy with and describe "classic, vintage, southern, and fun"
- I like the fonts used in the examples that I sent-they look very custom and not like something you'd find in Word.
-Also like the idea of a "watercolor" looking wreath with two children's silhouettes (girl and boy) facing each other (see example "Watercolor Wreath"-remove camera and add silhouettes- below)

Target Market(s)

young moms

Industry/Entity Type

Clothing

Logo Text

Grace & James: Boutique Fashions for the Everyday Child

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Logo styles of interest

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Font styles to use

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• -full name and some type of colorful graphic (that will still look good if printed in black and white)
• -classic,vintage, southern

Nice to have

• If we like the logo then we would like to talk about also paying you to design other graphics to go along with the logo, including a monogram/Lettermark (see example on PDF)
• -Would like to see options that include our motto but logo does not HAVE to include it
• -See examples of styles we like in our PDF--we are open to ideas

Should not have

• dull, boring

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Files

Download all files - 3.4 MB