Create logo for Sofa.Guru - satirical news website and podcast
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This customer received 197 podcast designs from 59 designers. They chose this podcast design from Zhirley as the winning design.
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Podcast Design Brief
Sofa.Guru will be a multi-faceted location for our satirical news site, podcast, and hopefully our comedy tv-show when it is finalized (all our own content). The news will be sort of like "The Onion" (satire) and our podcast covers a wide range of topics (politics, sports, drugs, sex and other foolishness) - which we all discuss with or without any knowledge of the topic - hence the name Sofa.Guru (www.sofa.guru). We like to think we know a lot about things, but in the end we are too lazy to go out and do anything about it. We are four guys from Norway, age 25-28.
Key words about us to guide you: Science, radical ideas, open-minded, comedy, lazy, drugs (the hippie kind).
Target Market(s)
Both genders, age 20-40. Intelligent, open-minded, interested in comedy, politics and news.
Industry/Entity Type
Entertainment
Logo Text
Sofa.Guru
Logo styles of interest
Emblem Logo
Logo enclosed in a shape
Pictorial/Combination Logo
A real-world object (optional text)
Character Logo
Logo with illustration or character
Font styles to use
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Few colors (1-3)
- Sofa.Guru in the logo/text attached to logo.
Nice to have
- Want a logo that is something simple, versatile and modern.
- To go with our name and domain we would like perhaps a couch/sofa graphic in the logo and perhaps some element to convey knowledge in a laid-back/lazy way (aka the "Guru" aspect, but please avoid classic Yoga/Lotus positions - we are really very far from enlightened).
- Discrete hints of space/science/hippie culture could also be a nice addition, but not a must.
Should not have
- Red color.
- Update: Classic yogi/yoga/lotus character in the logo. But an outline of a more untraditional guru (lazy, fat, holding a microphone, eating etc.) is definitely an option. We just do not want it to look like we run a Yoga studio.