New logo design for change management business

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This customer received 43 logo designs from 16 designers. They chose this logo design from Outright Group as the winning design.

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Logo Design Brief

Design a logo for a company that helps organizations to change the way their people work and achieve extraordinary results. We focus on the experience that people have to go through personally to shift the way they work, we think about this like a rock climb, since it is about achieving a big challenge while getting support from others to reach the "top of the mountain". We are small and innovative using new experiential approaches to helping our clients.

Target Market(s)

business enterprises interested in improving performance and getting the best out of their people. could be small or large companies...

Industry/Entity Type

Business

Logo Text

Changing Lives Changing Businesses


Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket

Requirements
Must have
  • must be modern, current and fresh. must use a modern color pallet with a blue, grey, orange etc. must include about 5 colors. must use existing font for words. Inflection the font used is Blair ITC TT, for Consulting is Orator STD Medium and for changing lives changing business is Raleway.
Should not have
  • no typical change images like butterflies. no cheesy clip art kind of people or bubble men running through finish lines. should not use the old colors shown attached, should not use image shown in attached.
  • Please try something other than mountains for the logo... the cliff face is just something we use to explain our methodology about the challenges involved in change but it is not working as the logo, it is not fresh or modern... the company is really about helping people to change the way they work and the results they achieve

Files
Payments
1st place
US$160
Total
US$160

Project Deadline
09 Jan 2016 23:03:49 UTC
Language

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