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University of Oregon ministry needs a captivating Logo Design
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This customer received 45 logo designs from 8 designers. They chose this logo design from POP! as the winning design.
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US$200
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45 designs
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8 designers
Logo Design Brief
We need a logo design for a Campus Crusade for Christ local chapter at the University of Oregon in Eugene (USA).
We are a ministry that is about college students finding life, purpose and meaning in their relationships with their creator. We focus on growing as a person and impacting people in their surroundings and beyond.
We have talked after receiving some of the initial designs. We want to move toward a bicycle logo. Where the letters of cru make up the bicycle. We believe the bicycle captivates some of our distinctives of coming on a journey with us, exploring, adventure, exciting, no cruise control, having to continue to pedal to live moment by moment in the spirit but also capturing the culture of Eugene's green, earthy, nature culture. we like how the bike is modeled after a cruiser, which could also help shift our name association away from crusade.
We do like a little more playful theme modeled after the "good life" type of caricatures. Take a look at the uploaded image where the letters "CRU" or "cru" actually make up the bike. It would change the usage of UO, but perhaps oregon could be spelled out at the bottom of the logo in a fun font as well. At this point, we don't want a person or figure on the bike, but if you want to try we could take a look. I hope this revision helps and we can't wait to see what you come up with.
We would like the logo to use the UofO colors (green, yellow, black) or compliment them and not clash with them. (www.uoregon.edu).
The final design should communicate having an impact, growth, faith and adventure.
Updates
We have talked after receiving some of the initial designs. We want to move toward a bicycle logo. Where the letters of cru make up the bicycle. We believe the bicycle captivates some of our distinctives of coming on a journey with us, exploring, adventure, exciting, no cruise control, having to continue to pedal to live moment by moment in the spirit but also capturing the culture of Eugene's green, earthy, nature culture. we like how the bike is modeled after a cruiser, which could also help shift our name association away from crusade.
We do like a little more playful theme modeled after the "good life" type of caricatures. Take a look at the uploaded image where the letters "CRU" or "cru" actually make up the bike. It would change the usage of UO, but perhaps oregon could be spelled out at the bottom of the logo in a fun font as well. At this point, we don't want a person or figure on the bike, but if you want to try we could take a look. I hope this revision helps and we can't wait to see what you come up with.
Added Thursday, September 15, 2011
Project Deadline Extended
Reason: I'm still wanting to see some of the latter revisions that were requested.
Added Friday, September 16, 2011
Project Deadline Extended
Reason: I still need a couple more revisions and communication from my designer.
Added Sunday, September 18, 2011
Project Deadline Extended
Reason: I need to be able to purchase all the designs as one before I can close the project.
Added Monday, September 19, 2011
Target Market(s)
Our target audience is college students that are both non-christian and christian.
Industry/Entity Type
Ministry
Logo Text
"cru" to make up the bike with the word "oregon" underneath or have the "UO" be the seat and handle bars. Take a look at both uploaded pics
Logo styles of interest
Emblem Logo
Logo enclosed in a shape
Pictorial/Combination Logo
A real-world object (optional text)
Abstract Logo
Conceptual / symbolic (optional text)
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Should not have
- blatant christian symbols
