Logo for exicting new Hostel brand called "180 degrees"

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This customer received 161 logo designs from 76 designers. They chose this logo design from Halfull Media as the winning design.
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Logo Design Brief
WHAT IS 180 DEGREES?
180 degrees (pronounced "one eighty degrees") hostels will be a new generation international youth hostel brand. The first will open in Berlin, then Paris and London.
The hostels will be spacious, funky and stylish in design, with a highly-social “boutique-hotel” style to the bars, restaurants and chill out areas. There will be a basement club with nightly events and films will be shown on a cinema screen to relax before the evening starts.
Free Wi-Fi will be available everywhere. Hostels rooms will all have ensuite bathrooms.
The target market is 18-35 year olds, internationl traveller, both sexes. The style of the logo should therefore be young and pretty cool.
Target Market(s)
18 to 35 year olds, but mainly early-20s.
Industry/Entity Type
Events
Logo Text
"180 Degrees Hostels" OR "180° Hostels"
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- The Logo must work well on web pages, as well as horizontally as a roof sign high on the building.
Ideally should be very easily identifiable and relatively simple in design.