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Protein Bar Package Design for our bar called "The World's Healthiest Bar"
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This customer received 47 graphic designs from 19 designers. They chose this graphic design from Soula Vetter as the winning design.
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US$350
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47 designs
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19 designers
Graphic Design Brief
We need a protein bar package design for our new bar called "The World's Healthiest Bar". We are a Florida, USA based company with an organic juice and healing soup line. We just came out with our new protein bar. This bar's tagline is "Made from Scratch, With Love" other important wording on bar should be: pasture raised collagen protein,organic ingredients,Gluten Free, Paleo Friendly, and RAW Protein. Ingredients we will be using in our bars will be Chia Seeds, Pumpkin seeds, Cashews, Coconut Oil, Spirulina, Vanilla Bean, Cocao Beans, Dates. Packaging should be white. I've attached our logo for our brand. Also I've attached 2 competitor bars that I like. However I want our packaging to be much better! I also need to see a view how it would look on a case packaging like you see the bulletproof bar has bar and matching case.
Updates
Hi, just wanted to let you know the ingredients of the bar to maybe help with design: cashews, cherries, strawberries, coconut, cocao beans, vanilla bean, kale. Not all these ingredients will be in all bars because each bar will have a different flavor. Also this bar is RAW so we need to put that on the label as well:) Thank you! Added Tuesday, February 9, 2016
Project Deadline Extended Reason: We wanted to give our designers more time because packaging is so crucial in this type of business. We also added more details to the brief! Added Wednesday, February 10, 2016
Target Market(s)
Athletic and Fitness
Industry/Entity Type
It Company
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- White packaging very clean but highly attractive, visible design that will really make people want to buy the bar, it looks appetizing, clean and healthy, colors should be vibrant! Please incorporate metallic green and metallic royal blue as colors in your design! Please add case box design to your packaging so we can see how the bars look against your case. I'm open to suggestions on different interesting case designs!
