Tuggle Creative Inc. Logo Design

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This customer received 94 logo designs from 41 designers. They chose this logo design from RL Designs as the winning design.
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Logo Design Brief
I need a smart, clever logo for a new creative services company called Tuggle Creative Inc. I am a Creative Director/Writer who, after 25 years in corporate ad agencies, has started my own company providing creative concepts, writing and production for advertising and marketing projects at every level. The logo will be used on all company branding including our website and collateral like business cards. The logo should convey creativity and excellence, and should feel contemporary. I would like to incorporate a dark blue, but am open to color.
Target Market(s)
Advertising agency creative directors, corporate CMOs, small company presidents
Industry/Entity Type
Advertising
Logo Text
Tuggle Creative Inc.
Logo styles of interest
Wordmark Logo
Word or name based logo (text only)


Font styles to use
Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Tuggle Creative Inc.
Nice to have
- Something that conveys this is a creative services company with great ideas and great writing at the foundation. I like logos that are smart (see examples) with a wink toward what the company is all about.
Should not have
- Don't want anything "overdesigned" that's hard to read.