Carbon fitness personal and group training focus on fit, healthy, functional living
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This customer received 51 logo designs from 13 designers. They chose this logo design from Adam Knights as the winning design.
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Logo Design Brief
New Personal Trainer into the market offering gym and outdoor training for individuals and groups, focussed on functional movement and a lifestyle approach. Dynamic and forward moving culture. Motivating clients to engage in a positive lifestyle with energy and healthy living. Target audience 18+ with disposable income. Carbon is edgy, flexible but strong, modern, involved in performance, light and agile. The final design should communicate energy, motivation, agility and performance.
I want a version for Portrait and landscape. Uses including website, social media, business cards and other similar collateral.
Target Market(s)
18+ with disposable income
Industry/Entity Type
Training
Logo Text
Carbon Fitness
Logo styles of interest
Emblem Logo
Logo enclosed in a shape
Pictorial/Combination Logo
A real-world object (optional text)
Abstract Logo
Conceptual / symbolic (optional text)
Wordmark Logo
Word or name based logo (text only)
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Colour palette: grey, iridescent blue, iridescent yellow and white as a strong guide (please see attached photo's of current Adidas product). Open to other options that are fresh and energetic.
Should not have
- Not too masculine - a balance to appeal to both genders. NO representations of full body building.