SIMPLY GOURMET - SALTS Packaging Design Project

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This customer received 18 packaging designs from 6 designers. They chose this packaging design from ZETA as the winning design.

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Packaging Design Brief

we are packing salts under the simply gourmet range
we have 4 types of salts that we shall pack in a round canister
- free flow salt
-fine sea salt
- coarse sea salt
- rock salt

we have uploaded our logo. kindly note the salts will be packed in a canister. competitors product packaging also uploaded.
we want a label to put around the canister, a different label for each type of salt.
the product name, image should be very visible for each label,
product information will change on each label, rest of the information on packaging will remain uniform.

basic information as follows
-simply gourmet logo
-product name
-product image
-have you tried the other range of salts- the have small images of the other designs
-packed by - ADAMJI MULTI SUPPLIES LTD, P.O BOX 44605 GPO NAIROBI
- RECYCLE, KEEP CITY CLEAN, KEBS LOGO
-STORE IN A COOL DRY PLACE

LABEL DESIGN SIZES WILL BE PROVIDES LATER AS WE SHALL HAVE
4 TYPES OF SALT PACKED INTO 3 SIZES

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Updates

Project Deadline Extended
Reason: hi the designs are not to my satisfaction
Added Monday, September 09, 2013

Target Market(s)

ALL SHOPPERS IN HIGH END SHOPS, SUPERMARKET SHELVES, RESTAURANTS, HOTELS

Industry/Entity Type

Store


Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket

Requirements
Must have
  • EASILY IDENTIFIABLE ON SHELF
    DIFFERENT SHADES OF BLUE WELCOME FOR THE 4 TYPES OF SALTS
    APPEALING TO CUSTOMER
    INTERNATIONAL STANDARD PACKAGING

Files
Download all files - 0.8 MB
EPS
JPG
JPG
JPG
Payments
1st place
US$260
Participation payments x 2
US$20
Total
US$300

Project Deadline
16 Sep 2013 00:32:31 UTC
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