• US$160

• 93 designs

• 25 designers

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Logo Design Brief

http://www.system7training.com/

We need an intriguing logo to match our fitness brand. WE are targeting executives and individuals that are making 500k - 10MM in annual revenue. Well known FEMALE fitness expert in Hinsdale IL using medical analysis to help get people healthier. We use the 7 pillars to help get men 40 - 65 healthier.
1) Nutrition
2) Exercise - Movement
3) Sleep - Recovery
4) Stress
5) Hydration
6) Supplementation
7) Caffeine

* Logo should target men - make more masculine
* We are in the business of TRANSFORMATION
* Our clients are usually high level executives who are looking for an in home personal trainer or sometimes the wives of these men find us and sign up their husbands.
* Our clients have disposable income and EXTRA TIME on their hands ( the clients that work best can commit the time, energy, and effort)
* We need to portray a professional approach and not one of "fitness trainer with benefits"
* Fitness trainer is Kathleen, 51 year old - 35 years experience training

COPY FROM PROMOTIONAL WEBSITE:
My 25 years in the health and fitness coaching world has taught me a couple things. First, everyone wants to look and feel their best. And second, most people struggle to achieve their fitness goals because it seems so complicated ! The “myth-understanding” on how to lose weight, and feel great comes from so-called fitness experts claiming to have the latest and greatest way to get fit!



My fitness coaching system is different: It’s mindful, sustainable, sane, attainable and successful for thousands of clients. No gimmicks. No hype. No drama. Just you, your commitment, and my training plan designed for you. Are you ready?



My experience with coaching thousands of clients has taught me to focus on 7 Key Lifestyle Influencers and their impact on my clients' lives. By identifying my clients' lifestyle choices, I can design a personalized health and fitness plan specific to each individual's goals, abilities and availability.



We begin with a consultation to identify your relationship with the 7 Key Lifestyle Influencers:

1. Stress

2. Movement/Exercise

3. Nutrition

4. Sleep

5. Hydration

6. Supplementation/Vitamin

7. Caffeine/Energy drinks

Your coaching support includes:

· Biometric Assessments

· Daily training plans

· Unlimited phone/text support

· Flexible training schedule (minimum 2 days/week, 12 weeks)

· Supplementation recommendations and client discounts

· Energy System Training program (also referred to as cardio workouts)

· Lab testing recommendations

Target Market(s)

Executive Men - Age 45-65
Gross income- 500k -10MM annualy
Men that have tried everything under the sun in diet and fitness and nothing has worked.
Targeting Hinsdale IL, oak Brook, Burr ridge, and surrounding areas

Industry/Entity Type

Fitness

Logo Text

System 7 Training ( Life, Health, Mind- use these three words in logo somewhere))

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Logo styles of interest

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Font styles to use

Other font styles liked:

• Try something mascuine but unique - no script

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• System 7 Training test in logo.
• Must incorporate the three pillars: Life. Health. Mind.
• Must use attached color palette.
• unique Looking Font - memorable

Nice to have

• unique Looking Font - memorable

Should not have

• plain logo.
• no stock imagery
• no stock logos or stock elements
• nothing cheap

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Files

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