• US$200

• 14 designs

• 8 designers

Poster Design Brief

Poster that can also be reduced to a flyer (8.5x11 letter size); therefore content and layout must work both as a poster and as a flyer



Overall, I hope for a professional, cohesive, easy to navigate, and enticing poster/flyer.





www.consiliumprep.com (the name is changing to InSIGHT elite college preparation) but you can use the site to gain a general feel for the company's aesthetic 

Updates

Hello, 

I updated the brief, including a new logo file (there was a small change)- it is now the 4th uploaded file (called final crimson_bill) 

Also, please try to stay away from orange, brown, and yellow color palettes.. and above all I am looking for a design that is very easy to navigate- one that doesnt bombard the viewer with information! I would even like perhaps a design in which you pick a few of what you think are the key pieces of info from what I provided and then leave spaces for "text should go here" and I can decide what to include. 

The most important thing for me is the design and flow of the poster/flyer and for the viewer to be able to read all of the text even when it gets down to 8.5x11 flyer size. 

Thanks!

Marissa 

Target Market(s)

wide demographic; mothers of high school students; 16-18 year old high school students; mothers of middle school aged students

Industry/Entity Type

College

Requirements

Must have

• must be very clean, cohesive, and easy to navigate/extract information. i attached a photoshop document with a variety of pictures (these do not have to be used at all.. but were already purchased stock photos) and text. other photos can be used if they are applicable
  
• 
  
• not all of the text in the attached file must be used but please try to include most of it in a pleasing way. there is a lot of information and a MUST HAVE is that the design and layout does not bombard the viewer with too much information. please use your discretion when choosing when/if something must be cut. For example, services and founder''s background, the fact that all tutors are ivy league ba, ma, and phd grads, and our trademarked mastery methods must be worked in somehow... perhaps the text needs to be cut/reworded etc.
  
• 
  
• Overall, I hope for a professional, cohesive, easy to navigate, and enticing poster/flyer.
  
• 
  
• must utilize the "Insight elite college preparation logo" (attached)

Nice to have

• draws the viewer in
  
• cohesiveness
  
• perhaps incorporates the "insight" (wisdom) and "in sight" (your college is in sight) concept??

Should not have

• too cluttered
•