Independent Coffee House needs a new logo
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Logo Design Brief
We're The Mad Bean a coffee house in Toronto. We've branded our coffee's as Steampunk Espresso, Steampunk MadHouse Blend etc. We'd like to incorporate the steampunk theme into our logo and branding without being too overboard on the whole cogs & wheels, goggles etc. Something a little more subtle, less busy.
Target Market(s)
Indie coffee customers 25 - 45 years old.
Industry/Entity Type
Coffee Shop
Logo Text
The Mad Bean
Logo styles of interest
Emblem Logo
Logo enclosed in a shape
Font styles to use
Decorative
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Must have the word Coffee in there somewhere. Currently we have a large coffee cup (not very subtle) in our logo but we did that mainly for our signage so the neighbourhood would know what we were.
Nice to have
- Indie coffee shops have done the single star or the wings to death but I'm okay with either if incorporated into a steampunk-ish design.
Should not have
- No people i.e. guy wearing a top hat and goggles thanks. No coffee beans with faces.
Payments
1st place
C$160