Fancy Colored Diamond branding differentiation logo

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This customer received 198 logo designs from 35 designers. They chose this logo design from SRJ as the winning design.

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Logo Design Brief

We need a logo design for our company: VMK Diamonds. We are currently developing an ecommerce site to provide the widest selection of high-quality Fancy Color Diamonds available on the market today, along with the expertise to assist customer through every step of acquiring these rare and beautiful stones, that an also be a great investment. Our custom jewelry department offers assistance with every detail of the design and creation of the jewelry of your dreams, be it a pink engagement ring, a yellow diamond pendant, or anything else. Our priorities: customer service and a stellar reputation, and easy and educational medium.

We would like our logo to communicate something, fun, fast, easy , trustworthy, colorful

other information: colored diamonds we offer come in every color of the color wheel, rainbows, butteflies, color wheel, or anything else colorful.

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Updates

see this link for examples of many diamond colors:http://www.fancydiamonds.net/diamond_education/world_of_colors#.UgrBSGT8-88
Added Tuesday, August 13, 2013

Hello All, 

Here's the webpage that will host the final logo. http://ezwebtask.com/VMK-Diamonds/ Feel free to use the page to get a feel for colors and logo requirements. 
Thanks, 
Sarah

Added Thursday, August 22, 2013

Target Market(s)

anyone buying colored diamond engagement rings, colored diamond jewelry, or looking to invest in a diamond as a commodity.

Industry/Entity Type

Investment

Logo Text

VMK Diamonds


Logo styles of interest
Pictorial/Combination Logo

A real-world object (optional text)

Abstract Logo

Conceptual / symbolic (optional text)

Wordmark Logo

Word or name based logo (text only)

Lettermark Logo

Acronym or letter based logo (text only)


Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket

Requirements
Must have
  • Need a logo that will have 2 versions - light on dark and dark on light.

    Website background will be white.
    Jewelry box dark
Nice to have
  • looking for a simple and unique logo - some brand differentiation and we'd like the focus of the logo to portray something colorful / fun / easy shopping experience/ excellent customer service. Not to complex.
Should not have
  • do not include diamond images - We are looking for something unique and creative.

Files
Payments
1st place
US$360
Participation payments x 2
US$20
Total
US$400

Project Deadline
22 Aug 2013 22:17:54 UTC
Language