Company logo for a start up brew house / tap room
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This customer received 84 logo designs from 23 designers. They chose this logo design from dynamo graphics as the winning design.
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Logo Design Brief
We need company identity, something that consumers will instantly recognize as our beer/ company. We'll be opening a Tap Room in SoCal. Specifically Ventura county. I'm a big mountain biker so I want to tie in that theme with our tap room. All the beers/labels will have a story behind them tied to biking, probably with the use of QR codes. My perferred discipline is Down Hill. So, I have tied the name, Gravity Brewing, into both biking and brewing. Gravity, in brewing is a way of measuring alcohol.
The logo must incorporate three things. A downward arrow, symbolizing gravity, a chainring or gear encompassing the design, or not, and hopps. I would like the design to be flat; very similiar to the style of Charley Harper. We would like the awarded artist to continue with us as we develop additional labels for our beer and be able to grow with our concept.
Target Market(s)
beer snobs, mountain bikers, 30-50 age group
Industry/Entity Type
House
Logo Text
Gravity Brewing Company
Logo styles of interest
Emblem Logo
Logo enclosed in a shape