Lighting retail business needs a new logo!

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Contest winning design

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This customer received 73 logo designs from 31 designers. They chose this logo design from Anhlee as the winning design.

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Logo Design Brief

We have been in business now for over 20 years, our current logo was created way back then and we feel it needs a face lift.

Andrews Light Up (www.light-up.com.au) is a chain of retail stores based in Brisbane, Australia. We offer an affordable range of decorative lighting aimed towards the middle market. Our typical customer is female, aged between 30 and 60.

As part of the design, we would also consider a "by line" refresh, currently we are styled as "Andrews Light Up - for more in lighting".

Our colours are green (CMYK 50:0:99:0 ) black & white.

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Updates

Project Deadline Extended
Reason: There are a few contenders, and we have just collated comments from our tem - if anyone has a last minute option, please submit now! Thanks!!
Added Monday, November 07, 2011

Target Market(s)

Women, 30 to 60

Industry/Entity Type

Retail

Logo Text

Andrews Light Up


Logo styles of interest
Pictorial/Combination Logo

A real-world object (optional text)

Wordmark Logo

Word or name based logo (text only)


Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket

Requirements
Nice to have
  • Maybe the addition of the "by line"?
Payments
1st place
A$360
Participation payments x 2
A$20
Total
A$400

Project Deadline
11 Nov 2011 02:34:59 UTC
Language

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