Logo for innovative new charity gift card business

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This customer received 100 logo designs from 21 designers. They chose this logo design from Esolbiz as the winning design.
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We need a logo for our new business, Charity On Top, which will sell gift cards that will benefit charities. They will be sold online and in retail stores. The recipient will go on to our website to choose which charity/charities the donation goes to. The cards will be artistic keepsakes. Our logo should communicate joy and happiness, with a level of trustworthiness (not too whimsical). We are using a cheerful red (deeper than the pinky red in the color wheel).
Target Market(s)
Consumers who give gifts
Industry/Entity Type
Retail
Logo Text
Charity On Top
Logo styles of interest
Emblem Logo
Logo enclosed in a shape



Wordmark Logo
Word or name based logo (text only)


Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- We would like to see the words stacked, literally putting the word Charity on top! Both 2 and 3 tiers, please. We want something that is creative and original!
Should not have
- No charity ribbons, no hands, no elements we've all seen before. NO CHERRIES!